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Our Values
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Cruelty-Free
We are certified cruelty-free.
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Conscious
We actively make an effort to offset our carbon emissions by planting trees and using eco-conscious shipping materials.
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Woman-Owned
We are proudly a diverse and woman owned company.
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Vegan
We never use animal by-products.
Lip Advocate
A sheer lip tint formulated with shea butter to deliver long lasting hydration. Use it alone for a soft wash of buildable colour, or apply it over your favorite lip product for a subtle sheen. Lip Advocate is vegan, cruelty-free, and formulated without mineral oil.
Available in 6 universally flattering shades to suit all skin tones.